Number of followers is the key measure of popularity across every social network.
The number of likes is the very first thing people notice on Instagram and TikTok.
Views are the main signal of a real audience on YouTube, TikTok, and Instagram Reels.
Comments are the clearest sign of an active audience, especially on YouTube and Telegram.
Reposts (Shares) are one of the main signals of engaging content on TikTok and Instagram.
Statistics offer a wide range of additional indicators for professional promotion.